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Date: Wed, 01 Nov 2023 14:50:58 -0700
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Subject: Update to Advertising Policies - Location assets requirements
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!-- GOOGLE PARTNERS LOGO ABOVE ---->
            </tr>
         </table></section>
      </td>
   </tr>
</table>
  <!--<hr>-->
<table cellpadding=3D0 cellspacing=3D0 border=3D0 width=3D100% class=3Dbody=
section-wrap align=3Dcenter bgcolor=3D#ffffff style=3D"border:0; border-col=
lapse:collapse; border-spacing:0; font-family:&quot;Arial&quot;, Helvetica =
Neue, Helvetica, sans-serif; font-size:21px; font-weight:400; line-height:2=
1px">
   <tr style=3Dborder:0>
      <td class=3DbodySection style=3D"border:0; color:#444444; padding:0 5=
0px 30px 50px">
         <table cellpadding=3D0 cellspacing=3D0 border=3D0 width=3D100% sty=
le=3D"border:0; border-collapse:collapse; border-spacing:0; color:#202124; =
font-family:Google Sans, Arial, sans-serif; font-size:18px; line-height:27p=
x;">

            <!-- EMAIL TITLE -->
            <tr style=3Dborder:0>
               <td align=3Dcenter style=3D"border:0; padding-top: 0px;"><se=
ction>
                  <p class=3Dtitle style=3D"color:#202124; font-family:Goog=
le Sans, Arial, sans-serif; font-size:38px;line-height:46px; margin:0 0 0px=
 0; padding-bottom:24px;letter-spacing:0px;">New policy requirements for lo=
cation assets within Google Ads
</p>
                 <!--<hr />-->
                =20
                 </section>
               </td>
        =20
           </tr>
           <!-- FIRST PARAGRAPH -->
           <tr style=3Dborder:0>
               <td align=3Dleft style=3D"border:0; padding-top: 8px; paddin=
g-bottom: 8px;"><section>
                  <p class=3Dpara style=3D"color:#202124; font-family:Googl=
e Sans, Arial, sans-serif; font-size:18px; line-height:27px; margin:16px 0 =
16px 0; padding:0">Dear Advertiser,
<br><br>
Google will be updating the <a href=3Dhttps://notifications.google.com/g/p/=
ANiao5pARvBXlwCarJ447YcCLijlGIXfxCatjs39Sk3CYGxO6fJLtx3Qbz3nzj3wdFLmBGuiPiM=
QWWiJW1JOuMdAr7SHR0qX6to8LrTbr4-S9Wzg0mebT20DDKDZHottqQOagCa0OU0nfsgfQvT457=
-8Y24K2wSI_xAD6aSY1FJ4tNYuIpk3QXHnxv_uwy3fkpczBS4JQPK5nWlUETvRj1fNFFTBYul91=
2pawKh2fnu-T1Sr9US4peLjTwC8x5FHmc5aJ-x2rXkCovIzUnoOzgvyWl7m7WQl86U6TMququ1o=
TPwf7nxHVXwMyq_2UKPFuXbggfJ21T3YZ5GRwMvqSbOayzYAjoFGh6hDdT0nbp0fnUcg7iG2k3m=
5eobyxc-AFfZpapkGcpI style=3D"color:#448aff; text-decoration:none;" target=
=3D_blank><span>Location asset requirements</span></a> policy and begin enf=
orcing the policy update on December 20, 2023 with a gradual ramp-up over a=
pproximately 8 weeks.
</p></section>
               </td>
           </tr>
           <!-- SECOND PARAGRAPH -->
           <tr style=3Dborder:0>
               <td align=3Dleft style=3D"border:0; padding-top: 8px; paddin=
g-bottom: 8px;"><section>
                  <p class=3Dpara style=3D"color:#202124; font-family:Googl=
e Sans, Arial, sans-serif; font-size:18px; line-height:27px; margin:0 0 16p=
x 0; padding:0"><b>What=E2=80=99s changing?</b><br><br>
This update defines the types of location assets that aren=E2=80=99t allowe=
d on Google Ads. All applicable policies will be enforced on your location =
assets. Locations that are closed, not recognized by Google, or do not matc=
h the business running the ad (excluding affiliate locations), will not be =
allowed as Location assets. Also, assets with products or services that do =
not match the specified location will not be allowed. Review the <a href=3D=
https://notifications.google.com/g/p/ANiao5pARvBXlwCarJ447YcCLijlGIXfxCatjs=
39Sk3CYGxO6fJLtx3Qbz3nzj3wdFLmBGuiPiMQWWiJW1JOuMdAr7SHR0qX6to8LrTbr4-S9Wzg0=
mebT20DDKDZHottqQOagCa0OU0nfsgfQvT457-8Y24K2wSI_xAD6aSY1FJ4tNYuIpk3QXHnxv_u=
wy3fkpczBS4JQPK5nWlUETvRj1fNFFTBYul912pawKh2fnu-T1Sr9US4peLjTwC8x5FHmc5aJ-x=
2rXkCovIzUnoOzgvyWl7m7WQl86U6TMququ1oTPwf7nxHVXwMyq_2UKPFuXbggfJ21T3YZ5GRwM=
vqSbOayzYAjoFGh6hDdT0nbp0fnUcg7iG2k3m5eobyxc-AFfZpapkGcpI style=3D"color:#4=
48aff; text-decoration:none;" target=3D_blank><span>Location asset requirem=
ents</span></a> policy on December 20, 2023 for more detailed information.
</p></section>
               </td>
           </tr>
        </table>
        =20
         <!-- TABLE FOR THIRD PARAGRAPH AND SIGNOFF -->
         <table cellpadding=3D0 cellspacing=3D0 border=3D0 width=3D100% sty=
le=3D"border:0; border-collapse:collapse; border-spacing:0; color:#202124; =
font-family:Google Sans, Arial, sans-serif; font-size:18px; line-height:27p=
x;">
          =20
           <!-- THIRD PARAGRAPH -->
           <tr style=3Dborder:0>
               <td align=3Dleft style=3D"border:0; padding-top: 8px; paddin=
g-bottom: 8px;"><section>
                  <p class=3Dpara style=3D"color:#202124; font-family:Googl=
e Sans, Arial, sans-serif; font-size:18px; line-height:27px; margin:0 0 16p=
x 0; padding:0"><b>How will this update be enforced?</b>
<br><br>
If we detect that your location asset doesn=E2=80=99t comply with these pol=
icies, the location asset will receive a =E2=80=9CDisapproved=E2=80=9D stat=
us. Disapproved location assets can=E2=80=99t be used in your ad campaigns.=
 If you disagree with the disapproval, you=E2=80=99ll be able to appeal the=
 decision by following the instructions in the Google Ads UI.
</p></section>
               </td>
           </tr>
           <tr style=3Dborder:0>
               <td align=3Dleft style=3D"border:0; padding-top: 8px; paddin=
g-bottom: 8px;"><section>
                  <p class=3Dpara style=3D"color:#202124; font-family:Googl=
e Sans, Arial, sans-serif; font-size:18px; line-height:27px; margin:0 0 16p=
x 0; padding:0">Review this policy update to determine whether or not any o=
f your location assets comply with the policy.
<br><br>
Thank you for your cooperation.
</p></section>
               </td>
           </tr>
          =20
           <!-- SIGN OFF -->
           <tr style=3Dborder:0>
               <td align=3Dleft style=3D"border:0; padding-top: 8px; paddin=
g-bottom: 0px;"><section>
                  <p class=3Dsignoff style=3D"color:#202124; font-family:Go=
ogle Sans, Arial, sans-serif; font-size:18px; line-height:27px; margin:0 0 =
0 0; padding:0">Sincerely,</p></section>
               </td>
           </tr>
           <tr style=3Dborder:0>
               <td align=3Dleft style=3D"border:0; padding-top: 4px; paddin=
g-bottom: 0px;"><section>
                  <p class=3Dsignoff style=3D"color:#202124; font-family:Go=
ogle Sans, Arial, sans-serif; font-size:18px; line-height:27px; margin:0 0 =
15px 0; padding:0">The Google Ads Team</p></section>
               </td>
           </tr>
         </table>
      </td>
   </tr>
</table>
<table width=3D100% class=3Dfooter-wrap style=3D"border-spacing:0;font-fami=
ly:sans-serif;color:#999999; width:100%px;background-color:#FFFFFF;margin-b=
ottom:24px">
  <tr>
							<td align=3Dcenter valign=3Dtop class=3DlogoContainer style=3D"paddi=
ng-top:25px; padding-bottom:25px;">
                             <table cellpadding=3D0 cellspacing=3D0 border=
=3D0 width=3D100% style=3D"border-width:0;border-collapse:collapse;border-s=
pacing:0;font-family:&#39;Arial&#39;, Helvetica Neue, Helvetica, sans-serif=
;font-size:12px;font-weight:400;line-height:normal;color:#444444;">
                              =20
                               <tr style=3Dborder-width:0;>
                                 <td class=3DannouncementWrap align=3Dcente=
r style=3D"border-width:0;font-family:Arial, &#39;Helvetica Neue&#39;, Helv=
etica, sans-serif;font-size:11px; text-align:left;font-weight:400;line-heig=
ht:21px;padding-top:10px;padding-bottom:48px;padding-right:50px;padding-lef=
t:50px; word-break:break-word; color:#5F6368;letter-spacing:0px;"><p class=
=3Dannouncement align=3Dcenter style=3D"font-family:Google Sans, Arial, &#3=
9;Helvetica Neue&#39;, Helvetica, sans-serif; font-size:14px; line-height:1=
5px; color:#5F6368; margin:0; padding:0; ">You&#39;ve received this mandato=
ry email service announcement to update you about important changes to your=
 Google Ads account.</p></td>
                                </tr>
                              =20
                               <tr style=3Dborder-width:0;>
                 <td align=3Dcenter class=3Dgoogle_logo style=3D"border-wid=
th:0;color:#333333;font-family:Arial, &#39;Helvetica Neue&#39;, Helvetica, =
sans-serif;font-size:10px;font-weight:400;line-height:11px;padding-top:0px;=
padding-bottom:0px;padding-right:0;padding-left:0; word-break:break-word;">=
<img src=3Dhttps://services.google.com/fh/files/emails/logo_google_new.png =
alt=3DGoogle id=3Dlogo width=3D85></td>
                                </tr>=20
                              =20
                               <tr style=3Dborder-width:0;>
                                 <td align=3Dcenter style=3D"border-width:0=
;font-family:Google Sans, &#39;Helvetica Neue&#39;, Helvetica, sans-serif;f=
ont-size:14px;font-weight:400;line-height:21px;padding-top:32px;padding-bot=
tom:35px;padding-right:0;padding-left:0; word-break:break-word; color:#5F63=
68;letter-spacing:0px;" dir=3Dltr><section><span class=3Doptout_region><a h=
ref=3D# style=3D"color:#606368; cursor: text; text-decoration:none; pointer=
-events: none;  font-weight:normal;"><strong style=3D"color:#606368; cursor=
: text; font-weight:normal;"><span style=3D"color:#606368; cursor: text;  f=
ont-weight:normal;"><font style=3D"color:#606368; cursor: text;">
      <span style=3D"font-size:inherit; color:inherit; font-weight:inherit;=
 line-height:inherit; font-family:inherit;">=C2=A9 2023 Google LLC<br>1600 =
Amphitheatre Parkway,<br>Mountain View, CA 94043</span>
  =20
  =20
</font></span></strong></a></span></section></td>
                                </tr>=20
                              =20
                              </table>
								</td>
								</tr>
						=09
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important; color:#444444 !important; text-decoration:none !important;}a{tex=
t-decoration:none !important;}</style><!--<![endif]-->     =20
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